Wednesday, January 15, 2014

Why Flat Design Is An Option You Must Consider When Designing Websites

As a web designer, it is important to keep up with the latest trends that rule the web designing market. One of the latest trends that are fast catching up with the web designers is the use of flat design when designing websites for clients. You may not realize it but web designing gurus are claiming this trend to last longer than you might expect and is essentially a web design fad that is likely to rule over all the future web design styles. To put it simply, a flat design is nothing but a design that includes elements in a way that keeps everything to the minimum. Essentially, it is very clean and steers clear of loud colours, designs, edges and the likes. It focuses more on 2D illustrations and is the design of choice of several ace web designers specializing in web design. Given below are some excellent benefits that you can reap when working with a flat design for your web designing endeavor.

  1. Takes the usability of the website notches higher: It goes without saying that the fact that a flat design uses minimalistic features and elements to display information, it also ensures that this feature makes it much easier for the audiences to use the website in a better manner and to understand its features and content more easily. It steers clear of unwanted, garish elements including the colour scheme and this makes it much easier for the website visitors to use the website to its full potential. One of the best aspects about using a flat design is the fact that it looks after the usability factor without compromising on the modernity of the design.
  2. Helps eliminate any kind of technical difficulties: As a flat design is synonymous with minimalism, as a designer, your workload will be reduced immensely. Not just that, the number of design elements, including the images that form part of a web design will be comparatively lesser. The errors in coding are also likely to be eliminated since the design is aimed at being more clean and crisp. Therefore, a flat design not only reduces the workload for a designer but it also ensures that any kind of technical difficulty is not faced by both the designer as well as the website visitors. This ensures that the website loads much faster and does not create any roadblock.
  3. All the attention is drawn on the content: Usually, any web design created by web designers aims at creating a website that helps a visitor lay its full focus on what the website has to offer. However, more often than not, the ghastly colour schemes and the unwanted pictorial elements can become way too overpowering causing the visitors to be led astray from what matters most. While the design of a website matters, it should not be the only talking point about a website and a flat design ensures that along with the design, the content also shines through.
  4. An upper hand in terms of the SEO: While keywords and linking play a massive role in determining whether a website has been optimized for SEO or not, the page load time is also a massive determining factor which many web designers are unaware of. as a rule of thumb, if your website is quick to load and contains images and other design elements that do not create a load on the design, it is likely to get a higher preference by Google and other such search engines, thus instantly improving its SEO.

Examples of Flat Web Design:

Here’s a list of flat website templates as freebies so you can use or learn flat web design.

Events Website Template

A Free Landing Page

Professional Free Corporate Web Design Template

You can find more inspiration, resources and freebies on flat design from Friblys’ Flat tag page.

Author’s bio: Josh Lord works for a company specialising in web design New York and is a talented and professional web designer and marketing expert. He has worked on several marketing assignments of a plethora of brands and is also known for creating pre made and custom themes for his clients.

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