There can be no denying the power of a restrained, minimalistic logo. Monochromatic color schemes and single shade branding is a sure fire way to add a touch of class, elegance and iconoclasm to your brand.
However the same can be true of vibrant, colorful logos. It’s much harder to execute successfully. But with a keen eye for taste, balance and harmony, a colorful logo can be every bit as refined as a simple black on white treatment. What’s more, using a zingy color palette can introduce a dynamism and energy that a limited color palette could never achieve. Here we take a look at ten stunning examples and explore the ways they succeed in building strong branding for their owners.
