Blue is a natural color and calming. It can be strong and steadfast or light and friendly. It is long considered a corporate color, especially darker blue, is associated with intelligence, stability, unity, and conservatism. Combine a light and dark blue to convey trust and truthfulness.
Mix the color of blue with green for a natural, watery palette. Add gray for understated elegance. Throw in a dash of blue to cool down a hot red or orange scheme. Grab attention with the contrast of blue and yellow. Using Dark blue with white is fresh, crisp, and nautical. Use dark blue with metallic silver accents for an elegantly rich appearance.
That’s why almost everyone likes some shade of the color blue. In this article I have collected 62 inspirational examples of blue color handling in logo creation.